Top British luxury tour operator Scott Dunn is stepping up its growth plans with the appointment of Kim Pattie as sales and marketing director.
Andrew Dunn, Scott Dunn’s founder director, says: “Scott Dunn is
achieving an exceptional performance in 2012, repeatedly smashing our
sales and booking records. However, there is so much more our team wants
to achieve and Kim is superbly qualified to help us reach our goals.
With top-flight experience of managing globally admired brands, such as
Six Senses Resorts & Spas, Candy & Candy and Harrods, she has a
strong track record in guiding luxury businesses to even greater levels
Pattie will report to Scott Dunn’s managing director Simon Russell, who
comments: “Our challenge is to introduce management processes suited to
Scott Dunn’s growing scale while preserving the values and spirit that
underlie our brand. In her career, Kim has repeatedly balanced these
demands with great success and is a tremendous addition to our senior
Pattie adds: “The Scott Dunn brand has been built upon an unswerving
commitment to delivering the ultimate holiday experience. From the
moment guests first contact us to when they return home after an
unforgettable trip, Scott Dunn staff live by the mantra that ‘nothing is
too much trouble’. I completely share that conviction and am hugely
excited to be joining the business at this time.”
Scott Dunn celebrated its 25th anniversary in 2011 with a record
turnover of £25m and was named Favourite Specialist Tour Operator at the
prestigious 2011 Condé Nast Traveller Readers’ Travel Awards.
Prior to joining Scott Dunn, Pattie served as global brand director for
luxury destinations group Six Senses Resorts & Spas. Based in
Bangkok, she led sales and marketing activities for Six Senses’ 11
resorts, oversaw new resort openings during a period of international
expansion and managed all strategic marketing issues for the Soneva and
Six Senses brands.
Previously, as head of marketing for luxury property developers Candy
& Candy, Pattie devised international brand and marketing strategies
for all company projects. In 2008, she managed the high-profile global
launch of One Hyde Park, the residential development in London that set
new standards for exclusivity in the international property market.
As sales and marketing director for Harrods from 2001 to 2005, Pattie
developed and implemented a successful global marketing and brand
strategy for the iconic retailer. Leading a team of 35 sales, marketing
and creative professionals, Pattie was responsible for
multi-million-pound above- and below-the-line marketing budgets,
established strategic partnerships with affinity brands and achieved
double-digit year-on-year revenue growth despite challenging economic