Outsource magazine becomes first in Outsourcing sector to achieve ABC audit

Outsource magazine, published by EMP Media, is delighted to announce it has become the first magazine in the outsourcing sector, serving professional outsourcing decision-makers, to successfully complete and achieve an ABC audit of its printed magazine distribution. The certificate is available to view here.

The value of achieving ABC audit is long and well established with those seeking to invest time and money in reaching their audience via publisher channels. Outsource is delighted to reaffirm the confidence shown in the magazine to its existing commercial partners and equally delighted to give new confidence to those considering partnership.

“We’re absolutely thrilled to achieved this distinction,” said Outsource editor Jamie Liddell. “We’ve invested a great deal of time and care into creating a powerful and relevant circulation amongst the professional outsourcing space’s movers and shakers; the ABC’s stamp of approval is the ultimate endorsement of our efforts, and yet another differentiator setting us apart from the crowd.”

“The entire team behind Outsource magazine have worked tirelessly to reinvent it into the beacon it has become” commented Al Tepper, Head of Digital & Marketing for EMP Media. “From the editorial values instilled by Jamie and his team, through the fantastic internal designs, our cherished and intellectually stimulating covers, to the circulation management and the cross-channel experiences online, via email and beyond, our goal has been to create a magazine that the readers don't just need to read, but want to read. We have achieved much but this ABC audit marks just one more stage in a long program of evolution and growth designed to continue delivering value to our readers and partners. You ain’t seen nothing yet!”

FACTFILE:

Outsource magazine has been an indispensable resource providing news, views, analysis and thought-leadership for the global outsourcing community since 2005. Building on the successful renewal of its position as the official quarterly magazine of the National Outsourcing Association, in 2010 Outsource magazine also recruited a new editor and proceeded to relaunch the publication across print, web, email and digital channels. The resulting publication sets new design, circulation and editorial standards for publishers engaging the outsourcing industry.

Outsource magazine enjoys a variety of other national and international print, online and event partnerships with major organisations and industry associations including HfS Research (their analyst partner), SSON, Gartner, UBM, Great Ideas of China, and more, giving superb reach into key established and emerging markets.

Through its flagship print title, its weekly OutsourceXpress email, its website with a daily piece from one of its 40+ thought-leading industry columnists, its social media engagement, including LinkedIn (User & Advisory / Vendors) and Twitter via @outsourcemag, Outsource delivers unrivalled content direct to the movers, shakers and decision-makers at the heart of the outsourcing space. Its in-depth coverage of important events and trends, interviews with both high-profile industry figures and unsung heroes, and commentary from the Outsource network worldwide gives the brand an unparalleled perspective on outsourcing across sectors, verticals and geographies.

In addition to the print and online offerings, Outsource has also pursued a best practice solution offering platform neutral access across Windows, iPhone, iPad and Android mobile devices. View the latest issue of Outsource in digital format