SEO Agency, Bronco, and award-winning Tech and Consumer PR Agency, 10 Yetis, are announcing that they have entered into a unique partnership.
The two companies will now work hand-in-hand on client projects in order
to offer one digital proposition that covers both Search Engine
Optimisation and Digital Public Relations.
The companies, both leaders in their respective fields, will remain two
separate businesses but, with permission from clients on both sides,
begin sharing best practice and knowledge around their specific UK and
international campaigns; in order to offer, what they consider to be, an
unrivalled service.
Clients from both sides have already benefited from the partnership with
10 Yetis, helping to drive authority link-building campaigns, with
Bronco taking the lead on the search optimisation and strategic search
tactics.
Both companies were on the hunt for a strategic partner to compliment
their own range of services, and the potential for the partnership was
identified when both agencies worked with the same holiday sector
client, sunshine.co.uk.
In practical terms, the partnership now also sees the two companies
opening up their respective offices for each to share, meaning that
Bronco can now have a presence in the South West of the UK and the same
for 10 Yetis in the Leeds and Yorkshire region. There will also be an
employee exchange programme set in place, so that skills and best
practice can be shared.
The two companies now collectively employ 37 staff and offers everything
needed from a full service digital agency including design, web
development, SEO, PR, video production, ad buying & creation, social
media and affiliate solutions.
Speaking about the partnership David Naylor, Managing Director at Bronco said:
“There are exciting times ahead for the two companies, and it’s been
really refreshing working with 10 Yetis over the last few months while
we have been getting this all in place. We identified some time ago
that we needed to align with a digital PR agency that not only had a
clear understanding of the search sector, but had a strong history in
delivering online media campaigns and 10 Yetis, fit the bill perfectly”.
“It’s surprising how similar the two companies are which makes it very
easy to work together on client campaigns. Andy and Jilly are very
similar to myself and Becky and we all strive for the best in everything
that we do”
Andy Barr, co-founder and Head Yeti at 10 Yetis, said: “I feel that our agency has always been ahead of the curve when it comes
to understanding the importance of SEO in our media campaigns, but we
wanted to take this a step further and find an SEO agency to partner
with so that we could offer a more rounded and complete service to
clients. The perfect match was found with Bronco”.
“Having met Dave and Becky, and fallen in love with their no-nonsense
approach at the SEO conference, ThinkVis, a few years ago, I was keen to
meet up and start working together. Despite thinking we knew a fair
chunk about search campaigns and strategies, 10 minutes with their team
opened my eyes to how much more we need to learn”.
The two companies are now also sharing leads and new business
opportunities where possible and accompanying each other on pitches in
instances where the two brands can align to deliver a more comprehensive
campaign.
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