Ve Interactive’s first iPhone and iPad app hit the Apple Store.
The VeMerchant app,
dedicated to reporting live, real-time stats on shopping cart
abandonment, recovery and conversion from the company’s VeCapture and
VeContact software, is also the world’s first and only cart-recovery
app.
VeMerchant is a dashboard reporting tool for online retailers who do not drive or track their sales through an existing affiliate network.
All data and analytics from Ve Interactive’s e-commerce software
products are consolidated into Ve Interactive’s VeDataHub platform,
which captures, segments, processes, remarkets and re-purposes millions
of records daily, driving maximum digital revenues, and helping Ve
Interactive’s online efficiency analysts get clients’ shopping-carts to
their most efficient.
Explained co-founder CEO David Brown, “The way we’ve built VeCapture and
VeContact is strategically modular, so that they can both operate
independently, or be interdependent. Therefore in building VeMerchant,
we’ve been able to draw from the VeDataHub in real time and launching
the app as a further interface, demonstrates the scalable capability of
our platform.”
The app is provided for free for all VeMerchant clients, fitting Ve
Interactive’s philosophy of constant innovation in its products and
services for the e-commerce industry.
FACTFILE:
The app brings live, real-time information to an iPhone or iPad from
the VeMerchant platform, allowing merchants to view real-time reports
so that they can monitor the performance of their remarketing campaigns
and efficiency of their site metrics, on the go.
The app breaks down the following key statistics on a daily, monthly or annual basis:
• Abandonments
• Emails sent
• Email open rate
• Click-through rate
• Conversions
• Conversion rate
• Revenue recovered – Year to date or for a particular period specified.
Get the VeMerchant App
About Ve Interactive:
Head-quartered in London’s Tech City, Ve Interactive, founded in 2009, is
an international data-driven-solutions company, operating in the
digital marketing and software sector.
Named the Marketing Services Company of the Year 2012 by The Drum, Ve
Interactive specialises in shopping-cart-abandonment, lead-generation
and remarketing technologies for e-commerce merchants, as well as
optimisation services. Its history of successfully increasing online
conversions with its enterprise level software and Tier 4 data hosting,
(Government level) has earned the company the reputation of being the
most trusted cart recovery solution provider in the industry. It also
works with the ICO and specialist media lawyers Lee & Thompson and
has a dedicated Data and Compliance Officer in-house to ensure that its
e-commerce clients are always compliant and using best practice.
The company is continuing to shape the e-commerce industry, having recently launched VeCommerce, the world’s first e-commerce platform with integrated cart recovery software.
Ve Interactive has also expanded its footprint internationally, opening
offices in the USA, Australia, Sweden, Brazil and Germany. It was also
recently shortlisted in the Software Satisfaction Awards 2012 and the
Paris E-Commerce Awards 2012.
In 2011 it was honoured with a TechWorld 2011 UKTI Business Innovation
Award, a British Interactive Media Association Award 2011 for Retail, a
Marketing Innovation Award 2011, and a Best Business Award 2011. In
2012, it has been a finalist in the Econsultancy Innovation Awards, the
Revolution Awards, the Performance Marketing Awards and The New Media
Age Awards.
"Ve Interactive should be a key partner for any ecommerce business" Simon Harrow, Technology Officer - Kiddicare.com
Ve Interactive believes in responsible business and is proud to give its
pro-bono services to the international charity, Concern Universal, to
assist with their digital strategy. The Ve Interactive founders also
incubate four other businesses that have a strong online element. Ve
staff share in the ownership of these businesses too, which is not only
great for their long-term wealth, but creates opportunities to gain
greater business acumen as well.
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