Showing posts with label lead. Show all posts
Showing posts with label lead. Show all posts

Tuesday, 6 March 2012

1st Annual Advances in Leadership Conference in London

Dr Nigel MacLennan
Dr Nigel MacLennan
Leadership: the route to recovery?

19 speakers, all of whom have led advances in leadership are gathering together to share their progress at the 1st Annual Advances in Leadership Conference in London, from 18th - 20th April 2012.

By encouraging our leaders to advance their skills and knowledge, recovery can be quick, and probably very engaging.

The more leaders have knowledge of the advances, the faster will be our recovery. If the leaders of UK companies performed just a little better, by say 5%, we could be back to growth in months.

In a time of economic woes - growing unemployment, "of an entire generation of young people out of work" - that has lasted 4 years, so far, there comes a point when it is clear that we need to do more to recover. What? Leadership.

Currently 70% of people who leave their jobs do so because of their boss; bad attitude, poor or non-existent leadership, etc. Of those who stay, 80% report being less than fully engaged at work; again, poor leadership.

Can there be anyone who does not know that we all perform better when we are motivated; when our work has meaning; when we are engaged? How much better do we perform when we are inspired? 10%? 20%? 30%? Whatever the figure, it makes a difference.

What would be the effect on our economies if leaders knew how to better engage their staff; If every organisational leader in the struggling western economies could create the environment for a mere 5% improvement in staff performance? We would be thriving in a matter of months - back to growth.

"Growth is not "magic-ed" out of thin air. Most growth comes from advances in products and services; providing solutions never before available (innovation), or tweaking existing products and services to provide solutions faster, better, or cheaper than before (process innovation). If more leaders knew how to harness the creative and innovate thoughts of their staff the results would be amazing," says Dr Nigel MacLennan, author of 58 publications in the field of leadership, and one of the speakers at the conference.

That's just one of many leadership routes to recovery. Here's another:

We can never hope to cut our way to recovery, particularly when cuts are not based on return on investment (ROI) - you don't cut costs that trigger reductions in valuable revenue, or cause further costs to be incurred. You cut what is producing the least return on investment (in the widest sense of that phrase) and put the savings into what produces the best ROI. Here's a question that might reveal a truth? When have you ever heard a political leader express that point?

We can lead our way to recovery, if and only if, our leaders have the techniques to improve performance. One of the many techniques now available is the ability we have to better judge ROI.

Many more leadership techniques are available, that, if applied could lead us to recovery, and leaders at the cutting-edge are fully aware of them. The problem is, that most leaders don't know the methods, or if they do, they don't know how to implement them. Fortunately we now know more of how to close the knowledge-implementation gap than ever before, opening up, yet another, leadership route to recovery.

When the known techniques are applied, they produce astounding results, often contrary to what normally happens. For instance, you might predict that in our time of economic troubles that crime would be increasing, as, cyclically, it always does. Even against that powerful macro-economic driver, recorded crime on the London underground has been reduced to the lowest in recorded history (by Police using advances in leadership techniques). Source: British Transport Police.

Wednesday, 18 May 2011

WeCanDo.Biz Version 2 introduces new sales leads tool for Twitter

WeCanDo.BIZ Limited, the online business network for sales leads and referrals, has released version 2 of its website with a new tool for finding sales leads on Twitter. The new website is at www.wecando.biz.

The Sales Leads tool works by automatically filtering 'Tweets', the posts submitted by Twitter's 175 million users, that contain 'intent' – that is, they describe a need or contain a specific request for a product or service, so identify a potential customer. Examples include "We need a local accountant urgently" to "Who can recommend someone to print up some brochures for us?"

WeCanDo.Biz provides the Sales Leads tool as a leads discovery service for small businesses, presenting all potential leads on a single web page, with location filtering, reply and connect options. All posts on Twitter are searched, regardless of whether users are connected or not.

"Twitter is producing sales leads every day," says Ian Hendry, CEO of WeCanDo.Biz. "The challenge has always been finding them amongst all that noise. Our Sales Leads tool pinpoints the opportunities and presents them all on one page so they can be easily progressed and tracked. It takes small businesses straight to the person who needs what they offer. We expect small companies to use it as an alternative to expensive advertising or cold calling."

Many Twitter users 'crowd-source' for suppliers as an alternative to sifting through thousands of pages of results from Google search or listings in directories. The human, contextual nature of the conversations that come from a 'Tweeted' request on Twitter are considered by many as much a more valuable service than hundreds of pages of automatically generated results or cold, static content.

Ian Hendry adds: "This new service from WeCanDo.Biz helps ensure potential sales leads hidden within the 140 million Tweets a day do not go unanswered and that the opportunities for businesses do not slip away."

In the beta period leading up to the Version 2 launch, the tool has discovered over a quarter of a million sales leads on Twitter for WeCanDo.Biz business users.

Also announced with the launch of the WeCanDo.Biz version 2 website is:

Media rich social profiles which act as a business card on the Social Web for small businesses, helping to win the confidence of new customers;
QR Codes which help in promoting businesses offline;
Location and industry specific online communities to enable easy connection and discussion with other business owners;
Private Networks which assist with online community collaboration between invited contacts;
Additional member benefits of free and discounted banking, insurance and other services essential to starting and operating a small business.

The Sales Leads tool for Twitter is available at www.wecando.biz and is free to use. An enhanced version with more lead discovery options is available to Pro users for £60 + VAT for 12 months access.