The Wrong Manager, written by experienced management consultant and MBA (Master of Business Administration) educator Marce Fernandez, is said to be the first book of its kind to reveal the reasons why managers make wrong decisions so frequently and so often.
Managers and executives don't always make the right decisions no matter how well trained they might be, and sometimes no matter how long and diverse their experience.
They do so because all too often personal and professional goals become confused, especially issues are frequently overlapped with corporate objectives, and executives forget recommendations for sound management and even lose sight of the ultimate purpose of their positions.
The Wrong Manager shows how mistakes and bad decisions can be dealt with. Including, overcoming cognitive biases. If people learn from mistakes, they don’t need books of success stories, they need books of decision mistakes.
Marce Fernadez reveals why he wrote The Wrong Manager: “I used to work for a seemingly solid industry that collapsed within a matter of a few months due to massive errors made by its top and highly paid executives.
In almost forty years of dealing with managers, I realised most of them fail to follow a clear pattern when it comes to making important decisions. And this is why business leaders make such serious mistakes so often.
Unfortunately business literature and training have barely addressed the reasons for mistakes by managers.
So, I decided to study this topic which is obviously critical to the survival and prosperity of organisations and fill the gap that I believe exists.”
In the book, he surveyed 86 managers and executives from all around the globe and the results highlight important findings about what mistakes are made most often and what’re the reasons behind them. These ranged from having a wrong definition of the objective, to cognitive biases by the manager in question..
James Pitman, Managing Director for the UK & Europe of Study Group, says: “In an ever-faster changing world of uncertainty, all managers make mistakes. Most learn from their mistakes, but only great managers can apply what they learn effectively to others in order to avoid them in the future.
The Wrong Manager offers a succinct guide for the business manager to learn from others’ mistakes without having to personally experience too many themselves, and that has to be good news for all concerned.”
For more information about LID Publishing please visit https://lidpublishing.com.
It's available on pre-order from Amazon and other retailers. The Amazon price is £14.99.
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